Your posts should be about your views on problems, opportunities or events happening in your community and/or around the world. These can be about politics, social issues, culture, technology, economic development or whatever else comes to mind.
Write about something you are passionate about and something that matters to you.
When your post is finished, put yourself in your audience’s shoes and ask yourself: Would I enjoy reading this story if I saw it? Would I want to share this post with family and friends?